Why Herzliya is One of the World's Premier STR Markets
Herzliya is Tel Aviv's upscale coastal neighbor — a quieter, greener beach city fifteen minutes north, built around the Herzliya Marina's yacht-lined waterfront and the villa neighborhoods of Herzliya Pituach. It's home to Israel's densest concentration of tech and biotech offices, which keeps a steady flow of relocating executives and long-stay corporate guests moving through the city alongside leisure travelers drawn to its wide sand beaches and lower-key pace than central Tel Aviv.
Herzliya's STR demand splits between longer-stay corporate and relocation guests tied to the city's tech industry park, and leisure travelers who want beach access without Tel Aviv's density and noise. Marina-adjacent apartments and Herzliya Pituach villas anchor the premium tier; demand holds steady year-round with a summer leisure bump.
Top Attractions & Landmarks
- Herzliya Marina
- Herzliya Pituach
- Apollonia National Park
- Herzliya Beach Promenade
- Arena Herzliya
- Sharon Beach
